Privacy Policy

Effective Date: April, 2024.

Welcome to SnowBright, a pioneering force in integrating digital and physical realms to revolutionize spaces and experiences. Headquartered in Canada, SnowBright operates on a global scale, including in the USA, extending innovative solutions from intelligent store optimizations to advanced customer analytics and beyond. Our dedication to transforming brick-and-mortar experiences through technology is matched by our commitment to protecting your privacy.

Scope of This Privacy Policy

This Privacy Policy applies to information we collect through our websites, partner locations, digital displays, analytics platforms, and any other services offered by SnowBright (collectively, the “Services”), regardless of where you are located. By accessing or using our Services, you acknowledge and consent to the practices described in this policy. If you do not agree, please do not use our Services.

Information Collection and Use

SnowBright collects information to enhance our Services and your experience. This includes:

Device Information: When you visit our websites or interact with our Services, we automatically collect data such as your IP address, browser type, operating system, and how you engage with our Services.

Personal Information: We collect details you provide directly to us, such as when you fill out forms, correspond with us, or engage with our interactive kiosks. This may include your name, email address, job title, company, and location.

Usage Data: We gather data on how our Services are accessed and used, leveraging this information to improve and personalize your experience, and to develop new solutions.

Analytics: Utilizing tools like Google Analytics, we analyze user interactions to optimize our Services and tailor our offerings to better meet your needs.

How We Use Your Information

Your information helps us to:

Provide, maintain, and improve our Services

Understand and analyze how you use our Services to develop new products, services, features, and functionality

Communicate with you, including sending you updates, marketing, and promotional communications

Detect, prevent, and address technical issues and protect against fraud

Sharing Your Information

SnowBright not sell personal information to non-affiliated third parties. We may share your information with third-party service providers to perform tasks on our behalf, such as hosting, analytics, and customer service, under strict confidentiality agreements. Additionally, we may share information:

For legal reasons: We may disclose information where required by law or if necessary to protect our rights, comply with a judicial proceeding, court order, or legal process.

Global Operations and Data Transfers

As a global entity, SnowBright operates in various jurisdictions outside of Canada, including the USA.

Your Rights and Choices

You have certain rights regarding the personal information we hold about you. These may include the rights to access, correct, delete, or restrict the use of your information. You may also have the right to object to certain processing activities. Where applicable, you can exercise these rights by contacting us at the provided contact details.

Changes to This Privacy Policy

SnowBright reserves the right to update this Privacy Policy at any time. We will notify you of any changes by posting the new Privacy Policy on this page. We encourage you to review this Privacy Policy periodically for any changes.

Contact Us

For any questions or concerns regarding this Privacy Policy or our privacy practices, please contact us at our Canadian headquarters. Your privacy is of utmost importance to us, and we are committed to safeguarding it as we continue to innovate and enhance the experiences of spaces around the world.

Welcome to SnowBright—where innovation meets engagement, guided by a commitment to privacy and global excellence.